More than 5,000 at First Latin American Convention 10/17/2018
More than 5,000 at First Latin American Convention
Salt Lake City, Utah (October 17, 2018) Recently, 4Life held its first Latin American convention. More than 5,000 attendees gathered at the Pepsi Center in Mexico City, Mexico for Convención Internacional Latinoamericana 4Life20: Vive una vida differente.

The three-day event featured presentations by 4Life Founders David and Bianca Lisonbee, President and CEO Danny Lee, Platinum International Diamonds, and other 4Life employees and distributor leaders.

Lee: “I loved being with our distributors in Mexico City to talk about doing life differently with those who couldn’t attend our convention in Salt Lake City. Their passion is contagious.”

In addition to presentations, the convention included recognition of new Gold International Diamonds Gerardo and Lucy Rodríguez, local entertainment, and a closing party. Bianca Lisonbee announced the first annual service trip to help build houses in Colombia for deserving families.

4Life Mexico General Manager Octavio Escalante: “We were honored to host a spectacular event that will help shape the future of 4Life in Latin America and around the world. It was full of energy and inspiration. Our distributors made a great sacrifice to be there. By doing so, they saw the best of Mexico and 4Life.”

Distributor leaders in attendance included Platinum International Diamonds Dr. Herminio Nevárez, Yadira Olivo, Juan Rosado, Dave and Gabriela Daughtrey, Ángel Molina and Ivelisse López, Ileana and Hugo Johnson, Miguel Bermúdez Marín, Iván Rodríguez, Esdras Cabrera, and Lilly and Angel Sánchez. 4Life employees included Vice President of International Rich Decker, Vice President of Field Development for Spanish Markets Deborah Dixon, 4Life Colombia General Manager Nao Lau, 4Life Peru General Manager Jorge Chacón, and 4Life Ecuador General Manager Paul Paez.

4Life has offices in 24 markets to serve a global network of independent distributors and their customers.

For more information:
Calvin Jolley
Vice President, Communications
4Life Research USA, LLC
[email protected]