Salt Lake City, UT (October 20, 2023) 4Life CEO and Direct Selling Association (DSA) Chairman Danny Lee was onsite in Dubai for the 17th World Federation of Direct Selling Association’s (WFDSA) World Congress. The event takes place every three years.
The United Arab Emirates (UAE) DSA hosted the two-day affair. The much-anticipated program included participation from WFDSA Chairman Roger Barnett and industry executives from around the world.
Founder and Executive Director for the UAE DSA Poorya Montaseri: “This city, renowned for its thriving community of entrepreneurs and forward-thinking individuals, is the perfect host.”
His Excellency Issam AbdulRahim Kazim opened the event by welcoming the delegation: “Dubai delivers efficiency, access to growth markets, security, and a forward-looking ecosystem for accelerated growth, bringing people, process, and technology seamlessly together to create an agile foundation for every industry.”
Lee spoke at length with Quality Expert for the Department of Economic Development Jassim Abdulrahman Mohammad Al Awadhi about the value and benefits of direct selling.
According to WFDSA statistics, global retail channel sales increased by 2.8% from $168,117,000 in 2019 to $172,891,000 in 2022.
4Life, The Immune System Company®
, and the first to bring transfer factor research to market, has offices in dozens of countries to serve the company’s worldwide customers.
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Vice President Corporate Communications